Huge thanks for signing up to our 'Website Fitness Program for your Tourism Business during COVID-19' webinar. We are thrilled that 256 people signed up and 187 joined us one the day! What a shining example of how our tourism industry is ready to take on this challenge and thrive.
Looks like everyone has some great snacks on hand to get them through. Hot Cross Buns definitely led the race, closely followed by anything alcohol infused! Both great choices in our books.
We asked you to share what mix of your business was traditionally international 'Before COVID-19' (BC). Of the 62 people that responded 6 had 50% or less and 25 of you had 80% or above International visitor mix.
For those in doubt that domestic travel can help your business, according to Statistics New...
In an effort to assist our customers and those in New Zealand who need self isolation options, we have created a new website called NZ Isolation Accommodation.
This will allow those who need to isolate (travellers, health care workers, police and other public service staff) to have one place to go to learn what is available and to book directly with you, through your own booking engine and normal processes.
This is NOT an OTA – we are not the merchant and will not be charging any marketing or transactions fees. All booking will flow directly to you through your normal booking engine and reservation payment process.
We will also be launching a social media campaign to promote NZ Self Isolation Accommodation and advising all tourism and government entities that this site is...
We hope you and your families are keeping safe during this uncertain and messy time.
The truth is that all of us in tourism are hurting. We are looking at our own jobs, our own businesses, our tourism industry whanau and saying -
"None of us has done anything wrong, we are all in this together and together we will get through it"
Please know that Tomahawk is here for you throughout the coming period of uncertainty. We are well-positioned to weather the storm and our amazing team will be working to do anything we can to support you through this.
In an effort to keep our team together, we will be going to four days a week for all staff from 01 April. This will be staggered so you will always have support so please reach out at any time should you need us.
2020 is full of promise, and whilst the current outbreak of the coronavirus may have us nervous in the short to medium term, we look forward to growth with our customers this year and also into 2021 as we head into the Americas Cup Event.
In order to help us achieve such growth, last August we started looking for an even higher calibre of Digital Marketing leaders to join the T-Hawk flock. I am thrilled to share that all of our efforts to secure 'the best of the best' has resulted in securing our newest team member, Nicola Yates, Tomahawk's new Digital Operations Manager.
Nicola’s background most recently had her leading three teams across Digital Media, Social and Content plus Product Support at Yellow, NZ’s largest digital agency. ...
Targeting Domestic Visitors - getting more from your marketing dollar webinar had a whopping 407 people register!
If you were unable to join us on the day, we have included a recorded version below for you to watch.
We have also included two FREE e-books on social media marketing and a link to book your FREE 30-minute consult with a Tomahawk marketing expert if you want to learn more about tapping into the domestic market for your business.
The Government will inject $5.2million to attract more talent into tourism following the results of an Auckland pilot programme.
Go with Tourism is an innovative online job-connector platform launched by Auckland Tourism, Events and Economic Development (ATEED) earlier this year. The goal is to address the critical workforce shortage confronting Auckland’s tourism industry.
ATEED engaged Tomahawk to conduct stakeholder workshops, design the Go with Tourism brand and campaign then execute a regional recruitment drive targeting Auckland’s youth.
Tomahawk Director Gina Paladini is delighted by the Auckland results and national recognition.
“Tourism is at the heart of all things we do. Our industry has typically flown under the radar with school leavers. But...