Branding & Design
Your business’ branding can help define your entire customer experience.
People are more likely to buy or book with your company if they can relate to your messaging. Good, consistent branding helps create trust and familiarity with your business. It will also let you stand out from your competition by clearly advertising your point of difference.
Our approach is to begin by understanding your defining difference, the competitive environment, and the aesthetic or the feeling you want to convey. Armed with all this information, inspiration and boundless creativity, we work closely with you to create a logo which resonates with your customers.
Your name and logo is just the beginning; ensuring its applications are consistent with your message is a vital component of successful branding. We can also develop a brand strategy to guide you through the use of your brand assets and the overall message of your tourism business.
Get in touch to have chat about your branding needs.
Branding & Design FAQs
"From the heart, I want to say how easy it was to work with you. From our initial meetings, I was impressed at how you listened and strived to really understand the Tapoi brand. This was conveyed very well through the thoughtful communication and design suggestions offered. I was impressed at how quickly you ‘got us’. The juxtaposition between conveying culture and luxury travel whilst staying true to who we are as a company and people was no walk in the park. I appreciate that you listened to and entertained my ideas. You validated those that aligned but also shared your advice and opinions when it came to the kaupapa for Tapoi. This was a humbling process and I welcomed your experience and professionalism. You have absolutely played an integral part in reshaping the brand and direction for Tapoi Travel. Nga mihi Pallavi!!"
Toni Davis, Founder & Director - Tapoi Travel
"Working with Tomahawk on Tonga’s rebranding project has been an incredibly rewarding experience. From the very beginning, their team demonstrated a deep understanding of our vision and worked with us to capture the true essence of Tonga - its people, culture, and spirit. Their professionalism, creativity, and strategic approach have been outstanding. They not only guided us through the process with clarity and confidence but also ensured that every step reflected collaboration and inclusiveness. Tomahawk brought fresh ideas, innovative solutions, and a genuine passion for telling Tonga’s story in a way that resonates with both our local communities and international markets. Thanks to their expertise, we are now entering an exciting new chapter with a strong, authentic brand identity that we can all be proud of. I highly recommend Tomahawk to any destination or organisation seeking a partner who is not only skilled in marketing but also committed to delivering meaningful, lasting impact."
Teisa Fifita-Tupou, GM - Tonga Tourism Authority
"Working with Tomahawk on Tonga’s rebranding project has been an incredibly rewarding experience. From the very beginning, their team demonstrated a deep understanding of our vision and worked with us to capture the true essence of Tonga - its people, culture, and spirit. Their professionalism, creativity, and strategic approach have been outstanding. They not only guided us through the process with clarity and confidence but also ensured that every step reflected collaboration and inclusiveness. Tomahawk brought fresh ideas, innovative solutions, and a genuine passion for telling Tonga’s story in a way that resonates with both our local communities and international markets. Thanks to their expertise, we are now entering an exciting new chapter with a strong, authentic brand identity that we can all be proud of. I highly recommend Tomahawk to any destination or organisation seeking a partner who is not only skilled in marketing but also committed to delivering meaningful, lasting impact."
Teisa Fifita-Tupou, GM - Tonga Tourism Authority
"It has been a fun and exciting journey to watch the new brand come to life. A special mention to Pallavi who worked tirelessly on the brand positioning and who understood our need to elevate our brand to encompass the luxury offering. If you are looking for a one stop shop where your developers and designers take a solid interest in delivering your goals and ensuring your expectations are met, then we can certainly recommend Tomahawk Tourism Marketing."
Ann Gregor Greene - On The Point Lake Rotorua
"Our website is an important tool to share travel updates and airport information, and for people to connect with the airport company. With our new site from Tomahawk we can provide an improved online experience for travellers, explore new revenue opportunities, and deliver efficiencies in house with the management of the site."
Vanessa Hartnell, Queenstown Airport
"Since we moved to Tomahawk last year they have been fantastic for us and I have no hesitation in recommending them to anyone wanting an approachable, knowledgeable, can-do marketing partner."
Toby Mann, Dunedin Railways
"Working with Gina and her Tomahawk team has been inspiring. A collection of great minds collaborating to help us tell our story. There has been much excitement and creativity with website design, search engine optimisation, branding and design, social media, digital marketing, assistance with content and copy writing and Resbook. FLOCKHILL’s expectations, interpretation and needs have been well and truly met!"
Andrew & Sandra Cullen - FLOCKHILL
.png)
