Video Resources

Webinars and videos are a great way to share and discuss tourism business related topics, check out our comprehensive collection from the T-Hawk team.

Storytelling for Tourism Webinar

View this special one-off webinar where Renee Goodsell and Gina Paladini dive into the art of crafting compelling stories that captivate, connect, and convert, all through a tourism lens! They share with you:

Defining storytelling for your brand
Why stories drive tourism decisions
Engaging your audience through immersive storytelling
Step by step on how to craft your brand’s story
How Tomahawk can support you on your storytelling journey

Plus special guest speaker Jill Chestnut from Tourism New Zealand who shares the latest 100% Pure New Zealand story and campaign initiative!

You can also grab "Your Guide to Understanding Storytelling for Tourism" to support your storytelling journey.

Download Guide

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Tourism Tech Talk Webinar Series?

Learn the latest in digital strategies for Tourism success covering 5 topics, each focused on providing "Something for Everyone". In each webinar our team of subject experts outline Something New, Something Reliable, Something Underrated, Something DIY and Something Trending.

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?Upskill Your Knowledge with Tourism Tech Talks!

Our series of webinars from July to November 2023 has provided tourism businesses of all sizes and types with resources to learn some of the latest digital marketing strategies, including DIY tasks to support your learning and knowledge.

Translating GA4 Tourism

Confused by Google Analytics 4? You're not the only one! This webinar hosted by Gina Paladini and Renee Goodsell delves into some of the features of GA4, without the technical jargon!

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Technology & Tourism

Embrace the future of technology in our webinar led by subject expert Lez ?Gunnion. Discover the latest and rising technologies that can enhance and support how you promote your business.

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Brand Design & Storytelling

????Led by the ?talented, Pallavi? ?Karambelkar?, this webinar will unravel the significance of brand, design, and storytelling in captivating your audience's hearts and minds.

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???Google Strategies for Tourism

Tip Varnakomala shares his insider secrets and recommended strategies for utilising the power of Google to drive website traffic and bookings.

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Soc?ial Media Marketing for Tourism?

Our subject expert Jaimee Beck unveils her top-notch strategies and invaluable tips for harnessing the power of social media to create exceptional brand awareness and drive meaningful engagement.

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?Marketing Minutes Series

A series of 2-minute marketing tips videos with the Tomahawk digital marketing team.

Top 3 Tips to Boost your Business

We share our three favourite free things you can do today to help boost your business!

5 Stages of Travel

Did you know there are 5 stages of travel? We look at how you can leverage each stage to increase your direct bookings.

6 Insightful Instagram Facts

Find out 6 insightful Instagram facts so you can boost your engagement (and hopefully bookings!) today.

Google Ads and Each Ad Type

Our team looks at Google Ads and share how each ad type can help you be found.

All about Online Travel Agents

Are you using Online Travel Agents (OTA's) to drive bookings? We talk about the costs and benefits of OTAs.

??What Drives Conversions?

We discuss what drives conversions? Social Media or Google Ads? A question we get asked A LOT!

Three Favourite Content Creation Tools We Love!

We share 3 of our favourite content creation tools. Also check out our blog article for more! This will get you on your way to creating GREAT content!

Create Landing Pages for Conversions?

If you are going to spend the money and the time to do a campaign, then you also need a landing page. We talk about what to include to ensure you get conversions.

Understanding Your Audience To Better Target Them

Knowing your audience is more than demographics. We talk about what you need to know to really understand your audience and better target them with your website and your next campaign.