The Tomahawk marketing team all have extensive knowledge from working in the travel industry before landing their dream job with us. We have all worked for businesses like yours and love sharing our experiences to help you. We pride ourselves on our holistic approach but if you are just looking for help with one service, that’s good too.
Search Engine Optimisation
Successful search marketing enables your website to rank well in search engines like Google for relevant search terms.
This in turn brings high quality visitors to your website.
People like to argue whether search engine optimisation (SEO) is an art or a science, but in reality it’s probably both. We use open and honest practises that last long term, with a high focus on content, user experience and results.
Over two-thirds of travellers turn to the web to research before deciding where or how they wish to travel and the majority will use a search engine in this research. When done well, SEO will help you to get your website in front of the right people during the research phase.
We offer both one-off “kick-starter” services and ongoing optimisation for those serious about SEO.
Search Engine Optimisation FAQs
You should optimise your website SEO regularly for the best results. Our team of digital performance experts can assist with all aspects of search engine optimisation.
> Optimising your website’s speed, mobile-friendliness, and structure.
> Creating valuable content like blogs and FAQs that answer travellers’ questions.
> Using relevant keywords and location-based terms
> Building credibility through reviews, links, and consistent online listings.
> Keeping your content fresh and updated to stay relevant.
"To see the conversion rate lift and our bookings and revenue from the website continually grow, despite the pandemic, has been nothing short of exceptional!"
Georgina Torrington, Brook Serene Hotel Management
"We’re very pleased with the recent launch of our new Bella Vista Accommodation Nationwide website. Working closely with the fantastic team at Tomahawk, the project was handled with expertise and professionalism from start to finish. The result is a contemporary, user-friendly design that truly reflects our brand, with a strong focus on enhancing the user’s booking journey. We appreciated the consistent support throughout the process, and the transition to go-live was smooth and seamless. A big thank you to Tomahawk for a job well done!"
Rob Burnell - GM of Bella Vista Nationwide Accommodation
"Working with Gina and her Tomahawk team has been inspiring. A collection of great minds collaborating to help us tell our story. There has been much excitement and creativity with website design, search engine optimisation, branding and design, social media, digital marketing, assistance with content and copy writing and Resbook. FLOCKHILL’s expectations, interpretation and needs have been well and truly met!"
Andrew & Sandra Cullen - FLOCKHILL
"Our website is an important tool to share travel updates and airport information, and for people to connect with the airport company. With our new site from Tomahawk we can provide an improved online experience for travellers, explore new revenue opportunities, and deliver efficiencies in house with the management of the site."
Vanessa Hartnell, Queenstown Airport
"Tomahawk has been an invaluable partner for our group of businesses. Their digital expertise has consistently helped us enhance our online presence, drive more bookings, and grow our brands. They feel like an extension of our own team, always providing innovative and tailored solutions to meet our goals."
Rebecca Dai - Head of Marketing, Travvia
