Category Archives: Website SEO

Is Your Website Performing?

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How do you make your own website work best for yourself and your tourism business?

 

Leaving search engine optimisation aside, following the old "KISS" adage "keep it simple, stupid" isn't a bad place to start.

SIMPLICITY should be the goal in tourism website design.

Let's think about what a visitor wants to know, given that they're looking for accommodation or an activity in your area.

What do you do?

They need to know the standard of accommodation you are providing, or the thrill and spill are they going to experience if they partake in your activity.

Why should they choose you?

Building credibility in your prospective visitor's eyes is paramount.

How much is it going to cost and how do they book?

You need to give them a price, and ideally...

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