Tomahawk to develop new website and strategy for Bella Vista Motel Network
By Tomahawk on
Bella Vista Management Ltd and Tomahawk are pleased to announce that Tomahawk is to develop the new website and digital marketing strategy for the Bella Vista Motel Network.
The Tomahawk group was appointed following a rigorous selection process from a group of innovative digital leaders invited to respond to a detailed RFP.
“We were very pleased with the proposal from the Tomahawk Group and whilst it was a close decision, Tomahawk stood out for their overall digital strategising and for their understanding of the complex visitor economy,” according to Sales and Business Development General Manager, Hamish Saxton.
The development of the new website and digital strategy activation is underpinned by Bella Vista’s online booking and channel management provider Seekom, which is working on the development of new single property and responsive multi-destination screens for its clients.
The Bella Vista Motel Network comprises of 27 business and leisure motels throughout New Zealand. Renowned for their consistency in design and great locations, business and leisure travel continues to increase for the network. The new website is a must to meet contemporary consumer booking and information-seeking activities.
“The Tomahawk team is excited to be a part of the new website for Bella Vista Motel. With the SEO, SEM and Social Media strategy supporting the promotion of the site, we are looking forward to celebrating increased bookings and brand awareness for them,” said Gina Paladini, Marketing Director at Tomahawk.
Tomahawk is a bespoke tourism marketing agency, creating success for tourism operators throughout New Zealand, Australia and the South Pacific. Tomahawk provides a full range of digital marketing services and property management software solutions. Their proprietary systems include ResBook and JobSafe.
Read more articles
Is YouTube the New Netflix? What the Streaming Shift Means for Advertisers
By Renee Goodsell |
There's a plot twist happening in the world of streaming, and it's one that every tourism marketer should be paying attention to.
For years, the story went like this: YouTube was where you discovered things, and Netflix was where...
Marketing Mythbuster #3: Past guests are yesterday's news
By Tomahawk |
Let's face it, it's very common for marketers in tourism to always focus on marketing activity that creates new customers to fill their rooms, tours or schedules. If your marketing strategy is heavily focused on attracting new...
