Inspired by Iceland's Tourism Campaign

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Encouraging travellers to return to a country in the months and sometimes years following a natural disaster can be a challenge. I was reminded once again of Iceland with the May 21st eruption of 'Grimsvotn' volcano appearing in the news, and their Inspired by Iceland campaign - www.inspiredbyiceland.com which followed the eruption of 'Eyjafjallajokull' in 2010.

This video from the Inspired by Iceland campaign is an inspirational example of a country telling the world that their tourism industry is open for business.

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Tomahawk Opens Office in New Orleans

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We're excited to announce a new office in New Orleans, Louisiana.

Welcome to Marica Mackenroth Brewster, a digital tourism marketing veteran, to head the new region as Accounts Director – US. Our goal is to offer a new audience their...

Pokemon Go and the Rise of Tourism Augmented Reality

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Photo credit: SimilarWeb

If you haven’t heard of Pokemon Go by now, you may be in the minority. The Nintendo-game based app created by developer Niantic, has taken the world by storm since its release a week ago.

According to