Category Archives: People We Love

Learning from Industry Leaders - Jasmine Adams

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Each month we will ask an industry leader the same five questions as a way to share tourism marketing insights with others. The list of tourism professionals chosen to range from last year’s B&B owner of the year, RTO GMs, Marketing Manager for a hotel chain, motel owner, marketing organisations like BYATA and Luxury Lodges, and others.

The objective is to share knowledge, create scenarios that others can relate to and learn from, nurture sharing within the NZ tourism industry.

Our featured industry leader this month is Rotorua TOP 10 Holiday Park owner and operator - Jasmine Adams.

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Tomahawk at TRENZ 2017

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Tell Us Your Marketing Pains

Tourism marketing is an ever-changing landscape where things move quickly! There are so many tools, platforms and distribution choices. Understanding the best options for your tourism business can be overwhelming...and an expensive learning curve if the ROI doesn’t eventuate.

Stop by our booth at TRENZ and tell us your marketing pains! What symptoms are you experiencing?

  • Drop in website traffic? 
  • Too much dependence on OTAs? 
  • Social Media not performing well?
  • Or something else?

In exchange for sharing your pains, enjoy a free neck and shoulder massage on us!

Visit the Tomahawk Booth

Find us at Booth 1005, in The Cloud just left past the registration desk. We hope to see you there!

 

 

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The New Zealand Earthquake and the Important Role of Social Media

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The earthquake that shook New Zealand just after midnight on Monday, 14 Nov 2016. has been reclassified from a 7.4 to a 7.8-magnitude. The epicenter was traced to the coastal community of Kaikoura northeast of Christchurch. The quake triggered a tsunami measuring 2.49 meters above the usual tide level and sent aftershocks felt across the country.

Roads have been damaged, a huge landslide is currently blocking the road from Christchurch to Kaikoura. The roads from Kaikoura to Hanmer Springs and Kaikoura to Blenheim are impassable. The bridge crossing Waiau River in Christchurch has been affected by land slip and has caused infrastructure disruption.  Schools in the immediate area are closed and damage assessment is on-going.

This has brought back memories of the devastating...

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Tomahawk Receives Investors in People Silver Award

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Tomahawk is the first digital marketing company in New Zealand to receive the highly coveted Investors in People Silver Standard award. The award was presented 16th April, 2015.

The Investors in People Standard is a framework of best practice, awarded to well-run organisations that meet set criteria in areas including learning and development, leadership skills as well as recognition and reward.

This was Tomahawk’s first year applying for the award. It represents a huge achievement and reflects the hard work that goes into making Tomahawk a fantastic place to work.

“Prior to receiving this award, only 50 companies outside the United Kingdom had achieved Silver status. We are all so proud to say that Tomahawk achieved this and is one of the prestigious few....

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Wish we here here...

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Old St Mary's Convent - The Luxury Blenheim Accommodation that captured our hearts!

Luxury Blenheim Accommodation and Wedding Venue

Fairy tales are reality at this luxury Blenheim accommodation

Exciting news for our wonderful clients - Old St Mary's Convent - the 5 star Qualmark Blenheim accommodation, Old St Mary's Convent Vineyard Estate, have just announced the appointment of a new Marketing & Sales Manager, Hannah Lavender.

Bringing plenty of creativity and strategy to the already captivating accommodation, Hannah and Tomahawk have already used their sassy Tourism Marketing skills to create exciting and inticing holiday packages, and improve bookings.

The two packages promise to inspire guests and capture the essence of Marlborough, including a very indulgent Romance Package and a Marlborough Art,...

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